Blog

8 common site name problems in Google Search and how to solve them
This guide will walk you through common questions about site names and practical troubleshooting tips to help you better understand how Google handles them.
Local Business Schema for Multiple Locations
In this guide, we will discuss the steps to implement LocalBusiness schema for multiple locations and provide helpful tips and example.
ProfilePage Schema Markup
ProfilePage schema identifies a webpage as a profile about a specific person or organization. It helps search engines understand that the page represents someone’s identity.
Content Inventory 101: Organize, Audit, and Optimize Your Website Content
This article outlines how I create a content inventory and how I use it to improve your content strategy.
Schema Markup for Product Category Pages
Learn how to implement schema markup for product category pages using CollectionPage and ItemList.
The Benefits of Schema Markup
Learn why schema markup is important and how it helps search engines understand your content,.
How to Use Google Search Console to Improve SEO
Learn how to use Google Search Console to unlock easy SEO wins. Find untapped keyword opportunities, discover hidden insights and fix indexing issues.
13 Practical Use Cases of RegEx in Google Search Console
Learn how to use regex in Google Search Console to filter queries and pages. This guide provides practical examples and tips for better SEO analysis.
My Journey as an SEO Strategist
As a SEO Strategist, I’ve learned the role means setting direction, collaborating across functions, and proving SEO’s value in leads and revenue.
Breadcrumb Schema
Breadcrumb schema is a type of structured data that helps search engines understand a page’s position in a site’s hierarchy and display breadcrumb navigation in search results.
Organization schema
Many brands overlook Organization schema. Learn how structured data can give your company a competitive edge in Google’s search results and knowledge panels.
How to Mark Up a Product with Regular and Discounted Prices
To show both regular and sale prices in schema markup, use priceSpecification with priceType: StrikethroughPrice for the original price.
7 schema markup for e-commerce websites
The 7 most useful types of schema markup for ecommerce websites are Product, Offer, aggregateRating, Breadcrumb, FAQ, Organization, and Carousel.
How to use site: search operator
The site: search operator can help you identify indexing issues, optimize internal linking, or analyze competitor websites.
BrightonSEO 2025 April Recap
This blog post is a recap of BrightonSEO and notes of the presentation that I attended.
How to change the links that appear under your site on Google
You can’t change the links under your site on Google as it’s determined algorithmically. But here are some best practices to improve your sitelinks.
How to use SoftwareApplication Schema
Learn how to implement SoftwareApplication schema to boost your software’s visibility in search results. Includes best practices, rich result tips, and structured data examples.
How to Remove 404 Error Pages From Google
Removing or redirecting 404 error pages is essential to ensure optimal SEO performance. Let's uncover the steps to remove 404 error pages from Google.
How to Optimize HTML Structure for SEO
Learn how a well-organized HTML structure boosts SEO. Discover tips and common mistakes for better search engine rankings.
Best Chrome Extensions for SEO
In this post, I’m sharing my favorite free SEO Chrome extensions that I personally use to get the job done faster and more effectively.