
Hey there! I’m an SEO Manager with 6+ years of B2B and B2C marketing experience.
I’m learning and hoping to transition into Technical SEO.
This is my personal website to share my learning and experiment on different SEO tactics.
Latest SEO Insights
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8 common site name problems in Google Search and how to solve them
This guide will walk you through common questions about site names and practical troubleshooting tips to help you better understand how Google handles them.
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Local Business Schema for Multiple Locations
In this guide, we will discuss the steps to implement LocalBusiness schema for multiple locations and provide helpful tips and example.
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ProfilePage Schema Markup
ProfilePage schema identifies a webpage as a profile about a specific person or organization. It helps search engines understand that the page represents someone’s identity.
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Schema Markup for Product Category Pages
Learn how to implement schema markup for product category pages using CollectionPage and ItemList.
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The Benefits of Schema Markup
Learn why schema markup is important and how it helps search engines understand your content,.
Case Studies
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Content Freshness: How Publish Date impact SEO
Discover how displaying a visible publish date on web pages impacted organic traffic, CTR, and rankings.
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Crafting the SEO Strategy for a Startup Company
How strategic SEO initiatives propelled a SaaS startup’s online presence, resulting in a 993.5% increase in organic clicks over one year.
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SEO Localisation for a healthcare company
Implemented SEO strategy for an international company in the healthcare sector. The primary goal was to localise the content for the Hong Kong market and increase non-branded traffic to the website.







