Hey there! I’m an International SEO Consultant with 5+ years of B2B and B2C marketing experience.
I’m learning and hoping to transition into Technical SEO.
This is my personal website to share my learning and experiment on different SEO tactics.
Latest SEO Insights
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How to fix unparsable structured data
Receive an “unparsable structured data issues detected” warning? Don’t panic – learn how to fix structured data error in this guide.
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Refining Content Strategy through SERP Similarity and Overlap Analysis
Learn how to analyze SERP overlap to optimize your content strategy with a Python script that helps compare search results and improve keyword targeting.
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Automate SERP processing for keywords in bulk with Python and Google Colab
Learn how to bulk check Google SERP for multiple keywords using Python in Google Colab. Simplify your bulk SERP processing with ease.
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Google Apps Script for SEO
This is my cheatsheet of how to use Google Apps Script for SEO and make your workflow more efficient.
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How to change the links that appear under your site on Google
Sitelinks are the indented links under the website’s main listing. Learn how to change the links that appear under your site on Google.
Case Studies
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Content Freshness: How Publish Date impact SEO
Discover how displaying a visible publish date on web pages impacted organic traffic, CTR, and rankings.
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Crafting the SEO Strategy for a Startup Company
How strategic SEO initiatives propelled a SaaS startup’s online presence, resulting in a 993.5% increase in organic clicks over one year.
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SEO Localisation for a healthcare company
Implemented SEO strategy for an international company in the healthcare sector. The primary goal was to localise the content for the Hong Kong market and increase non-branded traffic to the website.